What is LoyaltyLion?

LoyaltyLion is a data-driven loyalty and engagement platform that powers eCommerce growth. We unlock real insights to build a better understanding of what drives longer-lasting customer relationships, connecting and accelerating your existing marketing efforts.

How did LoyaltyLion start?

LoyaltyLion was established by Charlie Casey (CEO) and Dave Clark (CTO) in 2012 with the mission of helping merchants succeed in the age of Amazon. Our first client was brought onboard in 2014, and today we work with over 5,000 fast-growth eCommerce merchants worldwide. Charlie and Dave were excited by the eCommerce platforms like Magento that have enabled so many entrepreneurs to launch their own eCommerce stores and wanted to help those stores succeed, ensuring they didn’t become generic and impersonal as the traditional brick and mortar store has become.

What are the killer features of LoyaltyLion?

LoyaltyLion allows you to:

  • Deliver a fully customised and on-brand, integrated loyalty program
  • Unlock real loyalty insights about your customers and use them to drive the greatest impact for your revenue
  • Connect and accelerate your existing marketing efforts by integrating your loyalty program with your existing tools and technologies

How does LoyaltyLion differ from Magento Commerce Reward Points?

With LoyaltyLion, you can:

  • Increase customer spend by rewarding customers for on-site activities such as account creation
  • Motivate repeat purchase by rewarding customers for off-site activities such as social media engagement, e.g. the use of Instagram brand hashtags
  • Increase program engagement with a tiered loyalty program structure
  • Drive more cost-effective customer acquisition by incentivising referrals across all channels including email, social and WhatsApp
  • Deliver personalised customer communications with loyalty emails and real-time, on-site notifications
  • Identify and win back at-risk customers with segmented loyalty data

Find out more information about Loyalty Lion here.